Date: 2020
Client: ResApp Health
Skills: Adobe InDesign / Creative Suite

Summary: As product designer at ResApp health one of the key initiatives was to build a brand guideline document that specifically focused on the parent brand ‘ResApp Health’ and put together best practice use guidelines for the logo.

Table of contents (areas) consist of:

  • Brand story / mission & vision
  • Voice, tone and personality
  • Design system overview
  • Logo use
  • Colours
  • Imagery ( graphics / phot0graphy / visual language and patterns )
  • Typography

Please note: All digital design work produced by me was done as an employee of ResApp Health Limited.